The Rental Journal Podcast

In this episode, Michael Larsen sits down with Nathan Turner from Onsite Rental Group, whose career journey defies convention. From growing up in Papua New Guinea and working as a chef, television host, and security professional, to navigating landslides, remote communities, and high-pressure environments, Nathan brings a rare depth of lived experience into Australia’s mining and infrastructure sectors.

Nathan shares how adaptability, humour, and authenticity have shaped his leadership style and enabled him to support tier-one mining and infrastructure clients across some of Australia’s toughest terrain. We explore the evolving role of equipment rental in majo...

In this episode of The Rental Journal Podcast, Michael Larsen sits down with Robert Pedersen, President of A Tool Shed Equipment Rental — a fourth-generation, family-run business that’s been serving California’s Bay Area for over 80 years.

Founded in 1945, A Tool Shed began as an Army surplus store called White Elephant Sales selling whatever they could pull from military storage containers. While most items sold, they couldn’t move the generators. So, they made a bold decision: instead of selling them, they’d start renting them. This innovative move set the foundation for the company to become a pioneer...

In this episode recorded at the 2025 ARA Show in Las Vegas, host Michael Larsen sits down with Avery Dubose of Rental Guys Inc, a proud third-generation equipment rental business with deep roots in Northern California and Nevada.

Avery shares the inspiring journey of Rental Guys, which has been family-owned and operated since 1959, and now spans 14 locations across the region. With a focus on local service, integrity, and long-term growth, Rental Guys has steadily climbed the ranks to become the 87th largest equipment rental business in the United States, as listed in the 2024 RER 100.

In this episode, we’re joined by Tim Doling, Director of Global Markets at POWR2, a global leader in clean energy storage solutions. Tim brings deep industry experience and a passion for sustainable innovation to the conversation, offering insights into how POWR2 is transforming the way the construction and rental industries approach power generation.

POWR2 specializes in hybrid energy systems, particularly their flagship product—the Hybrid Power Unit which integrates battery storage with traditional generators to dramatically cut fuel usage, reduce emissions, and lower noise on job sites. Tim walks us through how these solutions not only alig...

Tony Conant is the American Rental Association Chief Executive Officer. The American Rental Association (ARA) is the largest international trade association for owners of equipment and event rental operations and manufacturers and suppliers of rental equipment. As rental continues to evolve, ARA employees and members are working together to build a strong future for our industry.

Michael Larsen caught up with Tony Conant while at the ARA Show in Las Vegas.

The ARA Show is the world’s largest equipment and event rental trade show. Hosted by the American Rental Association (ARA) since 1956, this can’t-mi...

Tyler Carroll of United Rentals (previously Shore Hire) was awarded the Young Professional of the Year 2024 by the Hire & Rental Industry Association, and was recently completing his exchange program in the U.S with United Rentals.

Michael Larsen caught up with Tyler at the ARA Show in the Las Vegas and chatted about his experiences in the HRIA's Young Professional Program, attending the United Rentals Supplier Show and reflected on Shore Hire winning Hire Company of the Year at the HIRE24 convention.

This podcast episode was sponsored by Latner Software.

...

Anthony Durante comes from a family deeply rooted in the equipment rental industry, dating back to 1969. In 2009, he co-founded Durante Rentals alongside John Durante and Christopher Jones. From humble beginnings, the company expanded to 10 locations across the New York Tri-state area and earned a spot on the Inc. 5000 list of America’s fastest-growing companies for seven consecutive years—an accomplishment achieved by only a select few.

In June 2024, Durante Rentals was acquired by Herc Rentals, marking a new chapter in its journey.

At the 2025 ARA Show in Las Vegas, Michael Larsen catches up with Anthony Dura...

Michael Larsen caught up with Tony Tye & Erin Blair at the ARA Show in Las Vegas to talk about how AI can help equipment rental businesses with their route planning, driver allocation, and reduce the spend on third party transport contractors. They dive into how InTempo & Wise Systems have partnered up to bring the latest logistics innovation to the equipment rental industry.

Learn more about InTempo & Wise
https://www.intemposoftware.com/blog/intempo-partnership-wise-systems-rental-industrys-first-connected-transport-solution

Elliott Vigil has over 22 years experience in the equipment rental industry previously working in various sales roles at the likes of United Rentals & Ahern Rentals.

Today Elliot is a sales coach to the construction & equipment rental industry, a key note speaker & co-host of the ARA's podcast ShopTalk.

Michael Larsen sits down with Elliott Vigil at 2025 ARA Show in Las Vegas.

Interested in Elliot coaching your sales staff?
https://elliottvigil.com/

This podcast episode was sponsored by Latner Software.

Have you been searching for a modern...

Tony Symons is the General Manager, Commercial at Kennards Hire with responsibility for the Major Projects Business and dotted line responsibility of the Kennards Hire business development teams.
 
Tony Symons started in the equipment hire industry in 1993 with Crommelins Hire & Machinery in Western Australia. In 2001 Tony joined Kennards Hire during their early expansion into Western Australia, joining as a Business Development Manager and eventually working his way up to the General Manager for Western Australia & Northern Territory.

Working in the equipment hire industry for the past 31 years, Tony is now planning his requirement from Kennards H...

Tony Crane was awarded the HRIA Life Member award at the HIRE24 convention in Brisbane, an award that hasn’t been presented since 2018.

Tony has worked in the equipment rental industry for the past 40 years, working at companies such as BOC & Flexihire. During that time, Tony also served as the QLD State President of the HRIA.

Tony has also assisted in judging the Hire Company of the Year awards in the past and is a long-term mentor in the industry, informally and formally, as part of the HRIA’s development programs.

This podcast epis...

Tim Helfers in the Managing Director at Globe Power. Globe Power is a long time provider of reliable generator and lighting solutions. Globe Power has recognized the global need to shift towards renewable energy sources as an important market evolution and environmental necessity.

Designed and engineered by an Australian team, all Globe products are tried and tested in the most challenging conditions and remote locations – from the Middle East, to China, to the Australian outback and has undertaken work in Dubai, Saudi Arabia, USA, New Zealand, Fiji, Indonesia, Singapore, Hong Kong, Africa, India, Australia and Pakistan.

...

Classic Hire is a Western Australian owned and family run business which began operations from just one location in 1993.

Since then, they have grown to become one of Western Australia's largest hire companies of small to medium sized equipment with eight throughout Perth.

This podcast episode was sponsored by Latner Software.

Have you been searching for a modern equipment rental software that is web based, helps streamline your processes and aids decision making with in-built reporting? 

Watch a personalised demo of Latner Software in the l...

Gab Robinson is the CEO of Harry the Hirer with over 20 years experience in the event hire industry.

Harry the Hirer is a national supply company with offices in Melbourne, Sydney, Brisbane & Adelaide with a combined warehouse size of 135,000m².

The Harry the Hirer warehouses are home to the latest and best products including, flooring, furniture, Audio Visual, lighting, power and rigging and also contain in house signage and custom fabrication departments.

They provide solutions to music festivals, exhibitions & conferences and major events such as the the Australian Grand Prix, Spring Racing Carnival, C...

Steve Mau is the President of Brainerd General Rental and the current & 61st President of the American Rental Association. Brainerd General Rental is a general rental store located in Brainerd, Minnesota.

Steve previously worked for a Fortune 500 company and was looking to purchase and get involved with a small business in the early 2000s. In 2002 Steve & Maureen Mau acquired Brainerd General Rental, and have since been involved with the equipment rental industry.

This podcast episode was recorded at the 2024 ARA Show in New Orleans by Michael Larsen.

This podcast episode was sponsored by...

John Bibbo is a past American Rental Association president and is the President at Event Source, a 40 year old event second generation event rental business based in based across Ohio, Michigan & Pennsylvania.

This episode was recorded by Michael Larsen at the ARA Show in New Orleans.

This podcast episode was sponsored by Latner Software.

Have you been searching for a modern equipment rental software that is web based, helps streamline your processes and aids decision making with in-built reporting? 

Watch a personalised demo of Latner S...

David Maxwell is the Managing Director at United Forklift and Access Solutions & Keith Clarke is the General Manager at Haulotte Australia.

United Forklift and Access Solutions & Haulotte Australia have had a strong partnership since 2010 and United recently hit a milestone of purchasing the 5000th Haulotte machine.

Every equipment rental business constantly faces a shortage of field and workshop mechanics. Brendan Ross recognized this challenge early in his career and saw an opportunity to offer a valuable service to equipment rental businesses.

In 2010, Brendan entered the equipment rental industry as a hire coordinator at Botany Access, where he began his apprenticeship to become a mechanic. After completing his apprenticeship, he gained experience at Ahern Australia and Linde Material Handling. Eventually, he launched his own business, LNB Machinery Services.

Beth Hoff Blackmer is the Owner & President of Aspen Rent-All, and in 2020 was the 58th President of the American Rental Association.

Aspen Rent-All is a second-generation family owned business. Since 1967, they have been the source in Roaring Fork Valley for renting all types of construction equipment from earthmoving, material handling, compaction, demolition and power tools to the do it yourself equipment including pressure washers, heaters, generators, lawn and garden and carpet cleaners.

This podcast episode was sponsored by Latner Software.

Have you been searching for a modern equipment rental software...

Greg Landa is the CEO of CES Power. CES Power provides temporary event power generation, power distribution, and HVAC for festivals, film & broadcast, major events, and industrial projects.

CES Power has partnered with major events such as the Coachella, NASCAR Circuit, Formula 1, the Superbowl & Taylor Swift Concerts.

This podcast episode was sponsored by Latner Software.

Have you been searching for a modern equipment rental software that is web based, helps streamline your processes and aids decision making with in-built reporting? 

Watch a personalised demo of L...

Scott Irwin is the President of Delux Rental. Delux Rental is a family-owned business and have been serving South Eastern Michigan with construction and homeowner equipment rentals since 1966!

Scott is also the 60th President of the American Rental Association, and served in 2023 as the ARA Board Chairman.

Michael Larsen caught up with Scott during the ARA Show in New Orleans, learning about Delux Rental and Scott's involvement with the American Rental Association.

This podcast episode was sponsored by Latner Software.

Have you been searching for a modern equipment...

John Jeanguenat is the President at RentalMax, a U.S based equipment rental business serving Chicago, Northwest Indiana and South Wisconsin.

Michael Larsen caught up with John during the ARA Show in New Orleans, learning about RentalMax and John's involvement with the American Rental Association.

This podcast episode was sponsored by Latner Software.

Have you been searching for a modern equipment rental software that is web based, helps streamline your processes and aids decision making with in-built reporting? 

Watch a personalised demo of Latner Software i...

Tom Wood of Camden Hire was awarded the Young Professional of the Year 2023 by the Hire & Rental Industry Association, and was recently completing his exchange program in the U.S with A Tool Shed Equipment Rentals in California.

This is Tom's second time on the The Rental Journal Podcast, as we managed to catch up with him during the recent ARA Show in New Orleans.

This podcast episode was sponsored by Latner Software.

Have you been searching for a modern equipment rental software that is web based, helps streamline your...

Max Line serves as the Director of LGC Equipment Hire & LGC Traffic, headquartered in Perth, Western Australia. He started LGC Traffic and expanded its operations to employ over 300 staff, frequently requiring the need to rent traffic equipment. Rather than depending on external hire services, Max established LGC Equipment Hire, which has since emerged as Western Australia's premier supplier of quality construction and event equipment for hire.

This strategic move has empowered LGC to fulfil internal hiring needs while simultaneously offering portable toilets, access, and traffic equipment within the WA market. One thing to note about LGC Equipment...

Matt Hoy is the General Manager at Kelm Hire, one of Australia's fastest growth hire companies. With two locations in Melbourne, Kelm Hire takes pride in offering one of Melbourne’s most expansive and diverse equipment rental inventories, encompassing hand tools, power tools, access equipment, earth moving machinery, material handling equipment, and scaffolding.

This episode was sponsored by Rouse Insights. Rouse delivers actionable, accurate, and confidential benchmarking solutions tailored to meet the needs of construction equipment rental companies and dealers. Get started with a FREE trial today!

Learn more about Rouse in the below link: Duration: 00:47:11

Emmanuel Georgoudis is the National Operations Centre Manager at Coates & The NSW President of the HRIA.

Joining the equipment rental industry straight out of high school, Emmanuel talks through his journey working at Coates for the past 18 years and his involvement with the Hire & Rental Industry Association.

This episode was sponsored by Rouse Insights. Rouse delivers actionable, accurate, and confidential benchmarking solutions tailored to meet the needs of construction equipment rental companies and dealers. Get started with a FREE trial today!

Learn more about Rouse in the below link:
Rouse Insights Free...

Kevin Ennis has over 35 years experience in the equipment rental industry, working at companies such as Wreckair Hire, Vermeer, Coates, Conplant, Redstar & Atlas CEA.

This episode was sponsored by Rouse Insights. Rouse delivers actionable, accurate, and confidential benchmarking solutions tailored to meet the needs of construction equipment rental companies and dealers. Get started with a FREE trial today!

Learn more about Rouse in the below link:
Rouse Insights Free Trial

Jeremy Shaw is the HRIA National President and the Sales & Marketing Manager at Master Hire. This episode was hosted by the new addition to The Rental Journal Podcast, Michael Larsen.

33 years ago the Shaw family opened the doors of the first Master Hire branch in Toowoomba, Queensland. Still an original Queensland owned and operated family business, Master Hire proudly supplies an extensive range of hire equipment to many customers each day across South East Queensland, the Darling Downs and the Mid North Coast of New South Wales.

With now over 90 employees and 8 branches and providing...

Michael Larsen is a returning guest on the podcast, and was awarded the HRIA Young Professional of the Year in 2022. Following on from this award Michael travelled from Australia to the U.S taking part in the International Rental Business Leadership Exchange Program.

In addition to working at Larsen's Air Conditioning Hire, Michael is going to be joining The Rental Journal Podcast and hosting some episodes in the future.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing...

Nathan Borg was appointed Kennards Hire’s Head of Digital & Customer Experience in October 2021. An experienced digital product specialist, Nathan has a wealth of experience delivering digital products for Kennards Hire and its customers.

With more than seven years working with digital products, Nathan is a digital thought leader with strengths in agile delivery. Responsible for the development and execution of Kennards Hire’s Digital Strategy, he plays a key role in the company’s digital transformation, managing its customer facing digital solutions with an aim to deliver world-class customer experiences.

Nathan has spent a decade...

Phil Mause is the Senior Vice President at Rouse Services.

Rouse Services is the equipment rental industry's exclusive source for benchmark rate and utilization Data. Giving businesses the opportunity to to make comparisons of rental rates, utilization and other key performance metrics.

With over $65 billion of fleet on a cost basis and $28 billion of rental revenue in the U.S market, Rouse Services is rapidly expanding in Australia and recently onboarded Coates.

Learn more about Rouse Services in the link below:
https://www.rouseservices.com/solutions/rental-insights/

Podcast Links:
...

Kenneth Kimura is the Director, Product Development at Wynne Systems. Wynne Systems is used by some of the largest equipment rental businesses in the world and is utilized in over 54 countries. With clients such as United Rentals, Sunbelt Rentals & Herc Rentals, we learn about the history of Wynne Systems and advice for an equipment rental company looking at selecting a new rental software solution.

Learn more about Wynne Systems
https://wynnesystems.com/

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses...

Specializing in GPS tracking in the equipment rental industry, Justin Walters talks through the benefits Geoforce provides to the equipment rental industry and a recent solution they provided to Kennards Hire.

Combining a cloud-based software platform with rugged GPS tracking devices and global satellite and cellular networks, Geoforce’s solutions include efficient asset location and retrieval, rental invoice auditing, service delivery verification, inspection compliance, equipment maintenance alerts, and a host of others.

Learn more about Geoforce
https://www.geoforce.com/

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred ch...

Bandit Industries was started in 1983 in mid-Michigan with six employees, and today Bandit employs over 700 people in over 560,000 square feet of manufacturing space, serving 56 countries with over 50 different models of hand-fed and whole tree chippers, stump grinders, The Beast horizontal grinders, track carriers / skid steer attachments, and Arjes slow speed shredders.

Jason Morey is the Marketing Manager at Bandit Industries shares his insights of the history of the company and its involvement in the equipment rental industry.

Learn more about Bandit
https://banditchippers.com/

The Hire & Rental Industry Association (HRIA) promotes...

Matt Harris is the CEO of Texada Software and joined the company in 2022. Prior to Texada Software, Matt was the President and General Manager of Viewpoint and also held leadership roles with FEI Company, Netscape and General Electric.

Texada Software is a leading provider of cloud-based ERP and rental management software for managing dealer and rental operations throughout the equipment lifecycle. The cloud-based Systematic Rental Management (Texada SRM) platform is trusted by equipment rental companies, equipment dealerships, construction companies, contractors, and operators around the world to manage their equipment rental businesses.

Learn more about Texada...

Tom Trbojevic is a professional rugby league player and also a licenced finance broker with iFin Capital with a focus on the equipment rental industry.

Tom recently completed a Bachelor of Applied Finance with the degree of Bachelor of Economics at Macquarie University and talks through the importance of planning a career after a professional sporting career.

Learn more about iFin Capital
http://www.ifincapital.com.au/contact/
tom@ifincapital.com.au

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through...

Nathan Hogan is the principal at iFin Capital and was the Asset Finance Broker of the Year at the Australian Broking Awards 2021.

Specializing in asset finance solutions in the equipment rental industry, Nathan talks through navigating your asset finance in 2023.

Learn more about iFin Capital
http://www.ifincapital.com.au/contact/

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018, the HRIA continues to be a powerful...

Dan Cook is the Vice President of Power & HVAC at Southwest JCB. During this episode we learn more about the recent reveal of the JCB hydrogen powered combustion engine.

LINKS:
Learn more about the JCB hydrogen powered combustion engine
Learn more about Southwest JCB

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018, the HRIA continues to be a powerful voice for the hire industry in Australia, providing direction...

In todays episode we are joined by Kylie Quinn & Damien Smith where talk all things insurance in relation to the equipment rental industry.

HRIA Insurance has been specifically designed by Hire Insurance Brokers in conjunction with the HRIA and their members to provide the best insurance products and advice for hire businesses.

As the preferred insurance provider of the HRIA, Hire Insurance Brokers provide added value to HRIA members by leveraging expert industry knowledge, coupled with specialist insurance advice.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian...

Gil Milton has over 25 years equipment rental experience in the pumping & dewatering industry. Starting his own business in 2011, Pump Affinity, he would go on to be co-found & be involved with Vortex Hire, Pumps United, Vortex Group of Companies and National Pump & Energy.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018, the HRIA continues to be a powerful voice for the hire industry in Australia, providing direction and support to enhance the success...

Nathan Mitschuinig is the Business Unit Leader at Select Plant Australia, a company apart of Laing O’Rourke Group. Nathan has worked in the equipment rental industry for over 20 years, gaining experience through Wreckair Hire and Coates Hire.

Select Plant Australia Limited was originally formed as an internal plant supply company for the R.O'Rourke and Sons business in the United Kingdom. The company's primary driver was to guarantee the provision of the highest quality plant and associated services to O'Rourke construction projects.

As Laing O'Rourke grew into one of the world's largest privately owned co...

Gill Dvir is the Managing Director at Alfasi Group. For 40 years Alfasi Group have been at the forefront of the construction industry successfully servicing clients Australia-wide. In 2004 Alfasi Hire was established as a complete standalone hire operation and have continued to grow exponentially with a focus on in access equipment and crane dry hire.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018, the HRIA continues to be a powerful voice for the...

We are exploring some new forms of content, and will be looking at getting industry leaders to answer any questions or topics you might have.

Send any questions or topics to:

Email --> mark.simonsen@therentaljournal.com
LinkedIn --> https://www.linkedin.com/in/mark-simonsen-0aabb32b/

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018, the HRIA continues to be a powerful voice for the hire industry...

Tim Nuttall is the Managing Director at Access Hire, the National Vice President of the Elevating Work Platform Association of Australia and an active mentor in the HRIA Women In Hire & Access Program. Tim has worked in the equipment rental industry for over 40 years working at companies such as Wreckair and JLG Industries, and was the recipient of the Dave Single Award at HIRE22.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018...

Dan Clifton is based in Melbourne Australia and is the General Manager at Site HQ, which is part of 1300TempFence.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018, the HRIA continues to be a powerful voice for the hire industry in Australia, providing direction and support to enhance the success and safety of hire businesses in Australia.

PODCAST INFO:
Podcast website: https://www.therentaljournal.com/podcast-episodes
Apple Podcasts...

Before your customers can trust your employees, your employees need to trust the leadership & management team. During this episode we dive into five Ways for a leader to win people's trust.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018, the HRIA continues to be a powerful voice for the hire industry in Australia, providing direction and support to enhance the success and safety of hire businesses in Australia.

PODCAST INFO:<...

Andrew Satterley is a strategist, author & mentor in the equipment rental industry and has over 25 years of senior leadership experience working at the likes of Crown Equipment, Linde Material Handling, JLG Industries, Adaptalift Hyster, Baseplan & Access Group Australia.

Andrew Satterley recently published his first book "Redefine, Reimagine, Recreate" and was written to enable business owners, or business managers to have an easy to read, helping hand in improving their business.

Purchase the book, or learn more about Andrew Satterley here --> https://andrewsatterley.com.au/

The Hire & Rental Industry Association (HRIA) promotes hire...

During this podcast episode we dive into some of the core customer focused KPI's for your equipment rental business.

- Quoting turnaround times
- Equipment delivered on time
- Equipment fit to spec & reliable
- Breakdown response & item swaps

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018, the HRIA continues to be a powerful voice for the hire industry in Australia, providing direction and support to enhance...

The Rental Journal Podcast attended Bauma 2022 in Munich and managed to catch up with Alexander Greschner. Alexander is the Chief Sales Officer at  Wacker Neuson SE.

We talked about Bauma 2022, the history of Wacker Neuson, the latest technology and equipment and learn a little more about Alexander.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018, the HRIA continues to be a powerful voice for the hire industry in Australia, providing d...

During this podcast episode we dive into how you can start to measure the effectiveness of customer experience within the equipment rental industry.

This podcast episode was sponsored by Blue Diamond & Net Zero Equipment

Learn about how Blue Diamond & Net Zero Equipment is powering a cleaner future through their zero-emission power equipment for a net zero future at https://www.bluedm.com.au/net-zero-equipment/

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating...

Michael Larsen of Larsen's Air Conditioning Hire was the recipient of the 2022 HRIA Young Professional of the Year award. Michael explains how he first joined the equipment rental industry through his family's businesses and his involvement in the HRIA Young Professionals Network & mentoring program.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018, the HRIA continues to be a powerful voice for the hire industry in Australia, providing direction and support to enhance...

During this podcast episode we dive into understanding the decision making process of a customer wanting to rent equipment.

- Are you close to where we work?
- Do you have the equipment I require?
- Are they big enough that they won't go broke during the project?
- Do they have safety procedures in place?
- Do they do anything special that will add value to my business?

This podcast episode was sponsored by Blue Diamond & Net Zero Equipment

Learn about how Blue Diamond & Net Zero Equipment is...

Justin Pitts is the Managing Director at Blue Diamond Machinery. Blue Diamond Machinery is committed to being at the forefront of the energy transition and assisting in Australia's commitment to Net Zero carbon emission by 2050. As such, they are heavily investing in alternative Power Solutions to the traditional diesel offerings.

Blue Diamond Machinery aims to be at the forefront of these solutions which include Hybrid Generators, Energy Storage Systems (ESS) and Hydrogen Powered Generators.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire...

Ash Brown is the CEO & Founder of Empiraa. Ash has worked at likes of Coates Hire, 1300 Temp Fence & TAXIBOX and would eventually go onto start his own tech business, Empiraa.

Empiraa is the best way to design business strategy. It’s simple and easy to use, and it allows you to bring your strategy to life. You can finally take your strategy off of those static documents and into a dynamic environment. Empiraa allows you to make your business plan to be simple and collaborative.

The Hire & Rental Industry Association (HRIA) promotes hire as the pr...

John Stewart is the Group CEO at Makinex Construction Equipment.

Makinex makes inefficiencies extinct by inventing and manufacturing solution-driven products, that provide the global construction community new ways to increase productivity, profitability & efficiency. There are now 4,580 rental stores around the world with Makinex Products.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018, the HRIA continues to be a powerful voice for the hire industry in Australia, providing direction and support...

Josh Mosko is the previous Managing Director of LogiMove America and today is the Vice President of Business Development at CES Power.

LogiMove CheckMobile Global was recently acquired by Banneker, the same company who recently acquired Texada Software.

Josh has worked in the equipment rental industry for the past 20 years and the last 10 years in various executive roles globally. Josh worked for industry leading companies such as United Rentals, Herc Rentals and Red-d-Arc.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members...

On the 8th September 2022 is R U OK? Day and I wanted to talk about how a conversation could change a life. You don't need to be an expert to reach out to someone who may be struggling with life - just a good friend and a great listener.

Learn more about R U OK? Day
https://www.ruok.org.au/

Find Help
https://www.ruok.org.au/findhelp

PODCAST INFO:
Podcast website: https://www.therentaljournal.com/podcast-episodes
Apple Podcasts: https://podcasts.apple.com/au/podcast/the-rental-journal-podcast/id1529824111
...

Adam Lawrence is the Co-Founder of Boom & Bucket. Boom and Bucket is a tech start up in the heavy equipment industry that is building the modern marketplace for all things heavy equipment.

The Hire & Rental Industry Association (HRIA) promotes hire as the preferred choice for Australian business and consumers through supporting members, hire businesses, developing people and growing the industry. Celebrating our 50th anniversary in 2018, the HRIA continues to be a powerful voice for the hire industry in Australia, providing direction and support to enhance the success and safety of hire businesses in Australia.

PODCAST...

Dan Cook has over 18 years experience in the U.S equipment rental industry, working at the likes of Sunbelt Rentals and most recently Baseline Energy Services.

Baseline Energy Services are located in Fort Worth Texas and specializes in providing efficient, cost-effective natural gas, propane, and diesel power generation solutions to the oil and gas, mining, and construction sectors.

LEARN ABOUT OUR SPONSORS & PARTNERS

https://www.smartequip.com/

If you’re an equipment owner, you know time is money and equipment uptime is crucial. Did you know your technicians might be spending ha...

Alma Duran is a Branch Manager at the United Rentals Fluid Solutions location in Midland Texas.

Joining the industry almost 5 years ago, Alma hit the ground running and was the recipient of the United Rentals President Award along with the Women's leadership Award.

For those of you that aren't aware of United Rentals. United Rentals is the largest equipment rental business in the world, with over 1,300 locations, 20,000 staff and 4,300 classes of equipment.

LEARN ABOUT OUR SPONSORS & PARTNERS

https://www.smartequip.com/

If you’re an equipment owner, you know ti...

Alexander Schuessler is the President, International Group & Founder at SmartEquip.

Alexander was a Co-Founder of Caterpillar Rental Services Network, and initiative put together by Caterpillar in the 90's to investigate the potential future of rental. This formed an introduction to the equipment rental industry, where Alexander noticed the challenge businesses were having when trying to procure parts.

Fast forward to today and SmartEquip is now used by the top 5 largest equipment rental businesses in the world to streamline their parts procurement processes.

LEARN ABOUT OUR SPONSORS & PARTNERS

https://www.smartequip.com/<...

Jamie Haitas is the General Manager at Mr Traffic Hire Australia in Melbourne, Australia. This is Jamie's second time on the podcast as we learn about two recent acquisitions he has made expanding into the general rental space through CitiWest Rentals.

LEARN ABOUT OUR SPONSORS & PARTNERS

https://www.smartequip.com/

If you’re an equipment owner, you know time is money and equipment uptime is crucial. Did you know your technicians might be spending half their time searching for parts using multiple log-ins and paper manuals instead of repairing equipment?

If yo...

Cody Stewart is a Product Analytics Manager at Sunbelt Rentals. Cody grew up in the equipment rental industry through his families independent rental business, DJ Rentals in Columbia Tennessee. Eventually Sunbelt Rentals came knocking and acquired their family business, and Cody would stay on as a Profit Centre Manager (Branch Manager).

During this episode we learn what it is like to be acquired by Sunbelt Rentals, what career opportunities are available after your business is acquired and what it means to be a Product Analytics Manager at Sunbelt Rentals.

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Nathan Venables is the Head of Fleet & Procurement at Kennards Hire and the current NSW Hire & Rental Industry Association (HRIA) President.

Nathan has worked in the equipment rental industry for almost two decades, joining Kennards Hire in 2005 through the Oaks Hire acquisition. Starting his career as a Serviceperson Driver at the Unanderra Branch on the NSW South Coast, he worked his way through the branch ranks to the role of Branch Manager, Corrimal in 2009. In 2012, he took on the role of Area Manager for the NSW South Coast and Southern Sydney region looking after branches across this...

Scott Daly is the JLG General Manager of Australia & New Zealand. I managed to catch up with Scott at the HIRE22 convention in Adelaide, during the episode we learn how Scott first joined the industry and roles he has had over his career, some of JLG's new products such Service Plus, the new electric powered rough terrain scissor lifts and compact crawler boom while learning about JLG's manufacturing capabilities in Port Macquarie.

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Get away from paper documents and spreadsheets and become more compliant by...

Today is an exciting episode as we have cracked episode #100! Our first ever episode was with Paul Weaver of Makinex Construction Products, so we decided to bring them on again for episode 100.

Pete Maginnis is the General Manager at Makinex Construction Products USA and was pivotal in the expansion of Makinex Construction Products from Australia into the U.S market.

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Get away from paper documents and spreadsheets and become more compliant by using our cloud-based fleet management software. Save money by streamlining...

Todd is a Director at ProLift Trucks, a company that provides Material Handling solutions covering sales, servicing and rental in Sydney Australia.

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Get away from paper documents and spreadsheets and become more compliant by using our cloud-based fleet management software. Save money by streamlining your hire business and understanding your fleet and utilization better.

Create quotes and invoices, allocate equipment and operators to jobs, and easily compare your projected income with your current invoices, making you more profitable. Track your hired assets...

Chris Bradley is the Managing Director at VRents Construction Equipment. Located in Adelaide Australia, VRents provides specialist rental services to the civil construction, bulk materials handling, major projects, quarries, pipeline, utilities infrastructure, road construction, mining, site remediation and bulk earthworks industries.

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PODCAST INFO:
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Ian Coleman is the Managing Director at Conplant, a company with over 60 years of history in the Australian equipment rental industry.

Conplant was awarded Hire Company of the Year at the HIRE22 Convention in Adelaide.

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Apple Podcasts: https://podcasts.apple.com/au/podcast/the-rental-journal-podcast/id1529824111
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Tom is a Hire Controller and Transport Coordinator at Camden Hire in Sydney Australia. Tom is 21 and is the youngest guest we have had on the podcast and shares his insights from joining the equipment rental industry while in high school to now working full-time at Camden Hire.

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Mark Simonsen is the host of The Rental Journal Podcast. Many requests have come in over the past year to learn about Mark's story, so Gary Radford of Mynt Group stepped up to the plate to host this weeks podcast episode.

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Glenn Martin is the Managing Director at Ahern Australia / New Zealand and the President of Snorkel Asia.

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Ben Blood is the Vice President of Big L Rentals & Sales an equipment rental company based in Garden City Kansas.

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Weekly Equipment Rental News in 12 minutes, all news articles are available in the show notes.

News Links

Federica Gargiuli is regarded as one of the top recruitment specialist in the equipment rental industry, and the founder of Talent Supply. Federica talks about her journey in the equipment rental industry, talks about some of the common challenges rental businesses are faced with and provides some tips on improving your recruitment strategy.

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PODCAST INFO:
Podcast website: https://www.therentaljournal.com/podcast-episodes
Apple Podcasts: https...

Federica Gargiuli is regarded as one of the top recruitment specialist in the equipment rental industry, and the founder of Talent Supply. Federica talks about her journey in the equipment rental industry, talks about some of the common challenges rental businesses are faced with and provides some tips on improving your recruitment strategy.

CHECK OUT OUR AWESOME SPONSORS:
https://www.boomandbucket.com/
https://www.thefleetoffice.com.au/

SUPPORT THE PODCAST:
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PODCAST INFO:
Podcast website: https://www.therentaljournal.com/podcast-episodes
Apple Podcasts: https...

Curtis Fort is CEO of Construction Credit and Finance Group and specializing in debt collection.

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https://www.thefleetoffice.com.au/

This podcast episode was sponsored by Boom & Bucket. If you’re selling, Boom & Bucket will inspect, photograph, market, and sell your machines so you can focus on your rental business. If you’re looking for new equipment, Boom & Buck...

Gary Radford is the Managing Director of Mynt Group a company focused on power, fuel & distribution products. Gary has a lifetime of experience in the equipment rental industry working at Wreckair, Donpra Hire, Onsite Rental Group and starting his own businesses Generator Solutions, WASP & Rhino FSD which would eventually be merged into Vortex Group of Companies and sold to National Pump and Energy (NPE).

Learn how you can support the podcast, even small amounts make a big difference
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Support the podcast by checking out our Sponsors:
https...

Ryan Condon is the CEO of Satisfyd, a company focused on customer and employee experience management programs for the equipment industry.

Learn how you can support the podcast, even small amounts make a big difference
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Support the podcast by checking out our Sponsors:
https://www.boomandbucket.com/
https://www.thefleetoffice.com.au/

This podcast episode was sponsored by Boom & Bucket. If you’re selling, Boom & Bucket will inspect, photograph, market, and sell your machines so you can focus on your rental business. If you’re l...

Jim Lee is the Managing Director of The Fleet Office. Jim spent 14 years in the British Army in various roles, including being trained as a heavy diesel fitter and later an officer managing a construction Squadron in Afghanistan. He would then move to Australia in 2010 to manage the largest privately owned vehicle and equipment fleet in Queensland, before eventually starting The Fleet Office.

The Fleet Office is a technology partner. Offering cutting edge GPS tracking hardware alongside out-of-the-box leading software solutions specializing in heavy equipment. Learn more at https://www.thefleetoffice.com.au/

Learn how...

Greg Pugh is the Managing Director of Genelite and has been involved in the power generation industry for close to 30 years.

Learn how you can support the podcast, even small amounts make a big difference
https://www.patreon.com/user?u=73526816

Support the podcast by checking out our Sponsors:
https://www.boomandbucket.com/
https://www.thefleetoffice.com.au/

This podcast episode was sponsored by Boom & Bucket. If you’re selling, Boom & Bucket will inspect, photograph, market, and sell your machines so you can focus on your rental business. If you’re l...

Greg Parfitt has worked in the equipment rental industry for over 30 years. Greg has had senior leadership roles at National Hire & Coates Hire before eventually joining Orange Hire as CEO.

Learn how you can support the podcast, even small amounts make a big difference
https://www.patreon.com/user?u=73526816

PODCAST INFO:
Podcast website: https://www.therentaljournal.com/podcast-episodes
Apple Podcasts: https://podcasts.apple.com/au/podcast/the-rental-journal-podcast/id1529824111
Spotify: https://open.spotify.com/show/1EhZH7P39tgHJpmAyaF1He?si=xDVjELiFTqSX_u8fwbV5Uw&nd=1
YouTube: https://www.youtube.com...

Tom Kimber is the General Manager of Kennards Hire, New Zealand. Working in the New Zealand equipment rental industry for over 20 years, Tom was originally working at McEntee Hire before Kennards Hire acquired the business in 2012 and opened up the the first Kennards Hire New Zealand branch.

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Get in contact with The Rental Journal Podcast
Email: mark.simonsen@therentaljournal.com

Steve Painter and Michelle-Lee Summers are the founders of Site Smart Technology. We learn about how their technology solutions are helping digitize the construction industry, with a focus on Pre-Starts, plant dockets, timesheets, GPS Tracking & QR Codes.

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Grant Voysey worked at Coates Hire for 25 years in various sales roles and is one of the most experienced sales operators in the equipment rental industry. Today Grant is the Business Development Manager at Hoisting Equipment Specialists.

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This podcast episode was sponsored by Arrow. Did you know that most salespeople spend less than 50% of their time selling?
Arrow lives at the intersection of the systems you use most. So you can replace the...

Steven Taylor is the CEO of Adaptalift Group. Working in the equipment rental industry for over 30 years Steven has worked at companies such as Wreckair, AH Plant Hire, National Hire & Adaptalift Group.

Learn how you can support the podcast, even small amounts make a big difference
https://www.patreon.com/user?u=73526816

This podcast episode was sponsored by Arrow. Did you know that most salespeople spend less than 50% of their time selling?
Arrow lives at the intersection of the systems you use most. So you can replace the many with just one, simple...

Josh Nickell is the Vice President, Equipment Segment at the American Rental Association. Growing up in the equipment rental industry, Josh was first exposed to the industry through his grand-father's business, Taylor Rental. Josh would go onto become the CEO of Nickell Rental which was eventually acquired by Sunbelt Rentals, Inc. Following the acquisition Josh would gain experience at Point of Rental Software, while also becoming a Strategic Advisor and a Board Member of easyToolhire and LogiMove. In 2020 an opportunity arose for Josh to join the American Rental Association as the Vice President, Equipment Segment.

Learn how...

Andrew Donald is the Managing Director of Total Generators, a company based in Queensland, Australia. Working in the industry for over 30 years, Andrew is 2nd generation rental joining the industry through his father's, Ian Donald & Paul Caprara's business, Donpra Hire.

Learn how you can support the podcast, even small amounts make a big difference
https://www.patreon.com/user?u=73526816

This podcast episode was sponsored by Arrow. Did you know that most salespeople spend less than 50% of their time selling?
Arrow lives at the intersection of the systems you use most. So you...

David Schurman is the General Manager of Western Australia at Kennards Hire. Growing up in Phoenix Arizona, David was exposed to the equipment rental industry at a young age through The Home Depot & A-Z Equipment and would eventually migrate to Australia.

Learn how you can support the podcast, even small amounts make a big difference
https://www.patreon.com/user?u=73526816

This podcast episode was sponsored by Arrow. Did you know that most salespeople spend less than 50% of their time selling?
Arrow lives at the intersection of the systems you use most. So...

Joshua Inskip is the Regional Sales Manager NSW at Onsite Rental Group in Australia. Working in the equipment rental for 18 years, Joshua has prior experience at companies such as Kennards Hire, Ausco Modular, Royal Wolf & Onsite Rental Group.

This podcast episode was sponsored by Arrow. Tired of manual data entry into your CRM? Does your current CRM slow you down? It’s time to build and close deals from anywhere. Remove the manual data entry, create and send quotes in 3 clicks with Arrow. Finally, a powerful way to close deals on your phone.

Learn more ab...

Steven Whitehead is the Areas Sales Manager at Vermeer Australia, which is part of RDO Equipment Australia.

This podcast episode was sponsored by Arrow. Tired of manual data entry into your CRM? Does your current CRM slow you down? It’s time to build and close deals from anywhere. Remove the manual data entry, create and send quotes in 3 clicks with Arrow. Finally, a powerful way to close deals on your phone.

Learn more about Arrow @ http://try.rentalarrow.com/

This podcast episode was sponsored by Inauro. Managing a mixed fleet is complex. Ho...

Emily Donney is the Senior Rental Controller at All Lift Forklifts & Access Equipment. Working in the equipment rental industry for 12 years, Emily shares some of the challenges she faced early in her career, advice she would give to women joining the equipment rental industry and what a normal day looks like for a Rental Controller.

This podcast episode was sponsored by Arrow. Tired of manual data entry into your CRM? Does your current CRM slow you down? It’s time to build and close deals from anywhere. Remove the manual data entry, create and send quotes in 3 cl...

Joe Valen is the Director of Rental & Leasing at Millennium Rental & Leasing. Based in the U.S we learn about Joe's journey in the equipment rental industry and how Fiber Optic Equipment is used to reduce the time it takes to install cabling.

This podcast episode was sponsored by Arrow. Tired of manual data entry into your CRM? Does your current CRM slow you down? It’s time to build and close deals from anywhere. Remove the manual data entry, create and send quotes in 3 clicks with Arrow. Finally, a powerful way to close deals on your ph...

Alex Kraft has over 20 years experience in the equipment rental industry and is the Founder and CEO of Heave. Heave helps connect sales reps with customers that are looking to buy or rent heavy equipment.

Learn more about Arrow @ https://heave.co/

This podcast episode was sponsored by Arrow. Tired of manual data entry into your CRM? Does your current CRM slow you down? It’s time to build and close deals from anywhere. Remove the manual data entry, create and send quotes in 3 clicks with Arrow. Finally, a powerful way to close deals on yo...

We are at the final episode of 2021! To celebrate the end of the year we thought it would be great to reflect on the top 10 moments from the podcast throughout the year. Thank you to all the amazing guests, and support from our listeners, sponsors & partners!

Timestamps of Top 10 Moments

[3:19] - #10 Rod Lentino - Knowing when to ask for help and not taking on too much
[6:35] -  #9 Charles Anderson - The stigma around CRM solutions & Sales Reps
[10:05] - #8 Kyle Clements - Interviewing 50 equipment rental business with a focus on technology
[14:33] - #7 Colleen C...

Rebecca Waters is the Managing Director of Hi-Range Crane Forks & the Co-Founder of the Women in Equipment Hire Facebook Page. Specializing in both wet and dry hire of rail equipment in Sydney Australia, Rebecca shares her journey in the industry.

This podcast episode was sponsored by Arrow. Tired of manual data entry into your CRM? Does your current CRM slow you down? It’s time to build and close deals from anywhere. Remove the manual data entry, create and send quotes in 3 clicks with Arrow. Finally, a powerful way to close deals on your phone.

Le...

Clint White was awarded the 2021 Hire and Rental Industry Association Young Professional of the Year. Working in the dewatering industry for over 14 years, he has had roles such as dewatering Technician, Project Supervisor, Project Manager, Branch Manager & Depot Manager. Today he is a Sales Specialist at National Pump & Energy based in Western Australia.

This podcast episode was sponsored by Arrow. Tired of manual data entry into your CRM? Does your current CRM slow you down? It’s time to build and close deals from anywhere. Remove the manual data entry, create and send quotes in 3 clicks with Ar...

Maureen Mousdell has over 25 years working at companies such as Brambles Forklifts, Access Group & Source Machinery. During her career Maureen has had various roles including Parts Manager, Service Co-Ordinator, Hire Manager, Account Manager and Service Operations Manager. Maureen also gives back to the industry through her involvement in the Women in Equipment Hire Facebook Group & the HRIA Women in Hire Program.

Women in Equipment Hire Facebook Group: https://www.facebook.com/groups/womeninequipmenthire

This podcast episode was sponsored by Arrow. Tired of manual data entry into your CRM? Does your current CRM slow you down...

Charles Anderson is the co-founder of Arrow and is the first guest to feature for a second time on The Rental Journal Podcast. We learn more about the Arrow solution, in particular its group chat feature, the purpose of a marketing campaign and how Arrow has managed its culture while working remotely over the past 12 months.

This podcast episode was sponsored by Arrow. Tired of manual data entry into your CRM? Does your current CRM slow you down? It’s time to build and close deals from anywhere. Remove the manual data entry, create and send quotes in...

George Whyte is the Aggreko Managing Director, Australia Pacific and Global Mining Sector Leader. Joining Aggreko 22 years ago, he has had roles such as Sales Manager, Temperature Control Manager, Sales & Marketing Director & Area General Manager.

We learn about George's journey in the equipment rental industry, the history of Aggreko, the challenges of running a true global organization, some of Aggreko's initiatives such as their Net Zero Target & Reconciliation action plan and the process to Aggreko winning the 2021 HRIA Rental Company of the Year.

This podcast episode was sponsored by Arrow. Tired of manual data entry...